No child should ever have to miss out on being a kid. We're a family-founded nonprofit in Matthews, NC, raising awareness and funds to end childhood cancer, and standing beside the families facing it right now.
Every Witches Walk ticket, golf marathon pledge and wine dinner seat has gone straight back into the fight against childhood cancer.
Olivia's thumbs up, and a few of the hundreds sent back to her.
In November 2021, at nine years old, Olivia Reardon was diagnosed with rhabdomyosarcoma, a rare childhood cancer. She took it on with a thumbs up, all the way to ringing the bell at Novant Health. Her family promised to give back to the people and places that stood beside them. That promise became the OliviaStrong Foundation.
"3½ years of hope. 3½ years of gratitude. 3½ years of watching our miracle girl continue to shine."
Every October, witches take over downtown Matthews for a night of pointy hats, questionable footwear and a very serious mission: funding childhood cancer research.
Thank you to every witch who joined the 5th Annual Walk on October 28, 2026, sponsored by Novant Health. Dates for 2027 coming soon.
Fund research, sponsor an event, host a fundraiser or wear a shirt. Every bit of it goes to the fight against childhood cancer.